Checklist for Entrepreneurs
7 Essential Elements of a Strong Brand
Logotype
Why it's needed
A logo is your face to the customers. It ensures brand recognition, fosters trust, and creates a professional image.
What it provides
It promotes recognition, nurtures trust, and cultivates a professional perception for your brand.
Cost
The cost of a good logo can range from $500 to $5000, depending on complexity and/or experience.
Brand Identity and Guidelines
Why it's needed
Consistency in branding is crucial for building trust. Brand identity and guidelines act as your visual guide for all marketing materials.
What it provides
It helps maintain a consistent style across all platforms: your website, social media, and presentations. A unified style strengthens trust and creates a professional image for your brand.
Cost
Developing brand identity can range from $1000 to $5000, depending on the scope of work.
Website
Why it's needed
Your website is your 24/7 online representative, helping to attract clients around the clock.
What it provides
A website attracts clients, boosts sales, increases loyalty, informs, supports your reputation, and demonstrates transparency.
Cost
From $2000 to $10,000, depending on complexity.
Presentations
Why it's needed
Well-designed presentations are essential for B2B companies and startups seeking investments or new partners.
What it provides
Presentations simplify the explanation of your ideas and increase your chances of successful fundraising.
Cost
From $500 to $3000 per project.
Starter Content
Why it's needed
High-quality content – whether photos, articles, or social media posts – helps capture attention and build trust with your audience.
What it provides
Content turns cold leads into warm ones, increases brand recognition, and helps create an engaged community.
Cost
Creating starter content can range from $500 to $1500.
Marketing Strategy
Why it's needed
It's your action plan for promotion. A strategy helps you approach brand development systematically, manage social media, create content, and seek collaborations.
What it provides
A clear plan helps allocate resources wisely and promote your business effectively.
Cost
From $2000 to $10,000.
Checklist for Entrepreneurs
7 Essential Elements of a Strong Brand
Logotype
Why it's needed
A logo is your face to the customers. It ensures brand recognition, fosters trust, and creates a professional image.
What it provides
A logo promotes recognition, nurtures trust, and cultivates a professional perception for your brand.
Cost
The cost of a good logo can range from $500 to $5000, depending on complexity and/or experience.
Brand Identity
Why it's needed
Consistency in branding is crucial for building trust. Brand identity and guidelines act as your visual guide for all marketing materials.
What it provides
It helps maintain a consistent style across all platforms: your website, social media, and presentations. A unified style strengthens trust and creates a professional image for your brand.
Cost
Developing brand identity can range from $1000 to $5000, depending on the scope of work.
Website
Why it's needed
Your website is your 24/7 online representative, helping to attract clients around the clock.
What it provides
A website attracts clients, boosts sales, increases loyalty, informs, supports your reputation, and demonstrates transparency.
Cost
From $2000 to $10,000, depending on complexity.
Presentations
Why it's needed
Well-designed presentations are essential for B2B companies and startups seeking investments or new partners.
What it provides
Presentations simplify the explanation of your ideas and increase your chances of successful fundraising.
Cost
From $500 to $3000 per project.
Starter Content
Why it's needed
High-quality content – whether photos, articles, or social media posts – helps capture attention and build trust with your audience.
What it provides
Content turns cold leads into warm ones, increases brand recognition, and helps create an engaged community.
Cost
Creating starter content can range from $500 to $1500.
Marketing Strategy
Why it's needed
It's your action plan for promotion. A strategy helps you approach brand development systematically, manage social media, create content, and seek collaborations.
What it provides
A clear plan helps allocate resources wisely and promote your business effectively.
Cost
From $2000 to $10,000.